18th August 2017 | ITC Sonar, Kolkata

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What’s Engage 2017?

With proliferation of technology and digital innovation – empowerment in digital is all the more palpable.

ENGAGE 2017 is Eastern India’s largest digital media conference with some of the brightest industry stalwarts unravelling the intricacies of the new digital age.
PRSI (Public Relations Society of India), Kolkata’s Annual Conference has been regarded as one of the most significant platforms to connect with the digital stalwarts nationwide including local digital fraternity.
In its 6th year of existence now – Engage 2017 is all set to roll out the finer nuances of digital empowerment through a series of exciting sessions, panel discussions, student track, and a novel digital clinic.

  • The main conference comprises Keynote and Plenary sessions throwing insights on the dynamics of the market place which is clearly favouring the digital medium.

  • A unique platform for digital aspirants and students

  • Last but not the least, digital clinics are one-to-one sessions with the experts to figure our solutions in specific business areas and improvement related to digital media practices.

ENGAGE 2017 is for those who have that zeal to ‘listen’ and to ‘connect’ with some of the sharpest business minds in digital transformation and learn from them the current trends in digital media space.

KNOW MORE ABOUT ENGAGE
WHY ATTEND
For Companies

This digital summit would be an ideal occasion to understand the way companies can tap more opportunities to grow their business.

For Students

This session would not only enhance their knowledge in digital but also enlighten them to take on a possible path towards a new digital future.

Entrepreneurs

Start-ups and digital media firms get an opportunity to engage directly with leading brands along with provision of actionable and practical solutions to be applied at their office.

OUR SPEAKERS

Engage 2017 offersa chance to gain acquaintance with an exclusive elite digital community and premier thought-leaders at the forefront of technology and marketing innovation.

Our Speakers of Engage 2017 are as below…

eNGAGE 2017 Schedule

Speakers with Designation

Topic of Discussion

Time Slot

Speakers with Designation , Topic of Discussion & Time Slot

Harish Bijoor( Keynote Speaker)

Brand Guru & Founder Harish Bijoor Consults Inc.

Digital Disruption : Break Conventions With New Ideas

10.40 - 11.40 am

Akhil B. Paul

Co-Founder & CEO , Mayabious Art

Digital Start Up - Challenges & Future

11.40 am - 12.00pm

C S Ramachandran

CRME Director, Revenue Account Management India, Middle East, Africa, Preferred Hotels & Resorts.

Effective Ways To Manage Your Online Reputation – From Digital Branding To Advertising

12.00 - 12.30pm

Abhishek Rungta

Founder & CEO Indus Net Technologies.

7 Deadly Sins of Digital Marketing

12.30 - 12.45 pm

Amit Lakhmani

Founder & CEO, MaxMobility

Technology Innovations & Transformation

12.45 - 1.00 pm

Networking Lunch (1 - 2 pm)

Mohammed Asif Iqbal

Principal Consultant (Manager), Consulting, PwC

Digital Transformation Leads To Citizens Empowerment.

2.00 -2.15 pm

Hari Kishore Kusumakar

IPS, Additional Commissioner of Police, Kolkata Police

New Challenges In Cyber Crimes

2.15 - 2.45 pm

Hitesh Motwani

Head of Marketing & Communication, Magic Bus India Foundation.

Gain An In-Depth Understanding Of Your Customers Through Digital Media – Social Listening, Advanced Analytics etc

2.45 - 3.15 pm

Ambi M G Parameswaran

Brand Strategist & Founder Brand-Building.com

Branding and Changing Socio-Cultural Dynamics

3.15 - 3.45 pm

Aji Issac Mathew

CEO & Co Founder, TechShu

Purposeful Digital Marketing- Upgrading Digital Marketing From Cost Center To Profit Center

3.45 - 4.00 pm

Mitul Das

Co-Founder & Sales Head, UrsDigitally

Business  Strategy, First Step Towards Building A  Successful Digital Transformation Framework 

4.00 - 4.15 pm

Surya Jeedigunta

Founder & CEO, 3P Foundation

Empowering Citizens By Building Smart Cities. 

4.15 - 4.45 pm

Panel Discussion

Anvesha Poswalia (Moderator)

Senior Brand Manager, Asian Paints

Arunima Singh

Account Director, Adfactors PR Social.

Harshendra Singh Verdhan

Head-Public Relations & Communications, IFFCO

Madhu Joshi

Director of Marketing ,India, Accor Hotels

Sumit Roy

Founder Director, Univbrands

Impact of Digital Media on Brand PR and Advertising

4.45 - 6.00 pm

The booming growth of digital media industry and why it's not going to slow down
Why Digital journalism is not a luxury but a necessity today
Digital Marketing as a career option - what you should look for
Career Counselling by Digital Agencies
Q&A with the Industry experts on digital media
Parallel Track Topic
THE OTHER SIDE OF DIGITAL DISRUPTION​

Cyber crime represents a significant amount of risk for businesses and organisations today. This special track marks a mutual commitment to information sharing in digital world, which is necessary in preventing successful cyber attacks. Together with PRSI, we can continue to raise awareness and educate business leaders and reduce the collective cyber security risk over time. However, tackling cyber crime is not something which law enforcement can do in isolation. Cooperation with the private sector is essential if we are to effectively combat this global phenomenon.

Inaugural Session
(12:00-1:00 pm)

Moderator Somak Shome, Director, One Cyber, PwC India

Subhash Chandra Rudra

Chairman, IETE

Manoshi Roy Chowdhury

Co-Chairman, Techno India Group

Amitkumar Dev

Founding Mentor, CSI, India

R.P.S.Rathore

E.C.Council 

Joydeep Bhattacharya

Chief Operating Officer , TCG Digital Solutions Private Limited

Bivas Chatterjee

Public Prosecutor, Cyber Law and
Electronics Evidence, West Bengal

Panel Discussion
Cyber Security - Risks, Governance and Compliance (2 pm – 3 pm)

Moderator Sushobhan Mukherjee, Co-Founder and CEO Prime Infoserv LLP   

Nirupam Sen

Head, East, BSI

Panelists

Joydeep Bhattacharya

Chief Operating Officer , TCG Digital Solutions Private Limited

Vivek Gupta

CISO, Allahabad Bank

Anupam Agarwal

Chair, Internet Society Kolkata Chapter

Samir Mukherjee

Head, BMS,Techno India University

Future of Security

3.00 pm – 3.15 pm

Panel Discussion
Cyber Security: How To Resolve A Crisis and Addressing The Information Gap
(3.15 pm – 4.15 pm)

Moderator: Sandeep Sengupta, Founder & MD, ISOAH Data Securities Pvt. Ltd

Manoshi Roy Chowdhury

Co-Chairman, Techno India Group

Panelists

Indraneel Mukhopadhyay

Professor, Institute of Engineering and Management

Kanchan Mallick

Regional Account Manager
East India, Nepal, Bhutan & Bangladesh
Trend Micro India Private Ltd.

Ashim Bhattacharya

IT & ISMS

Awards

Awards are one among the surest ways to recognize a good work done by a person or a company. At Engage 2017, we take this opportunity to reward the best and brightest mind in the digital marketing industry.

LAST YEAR Awards
Sponsors